SIGNAGE DESIGN + CONSULTANCY

The thinking that comes before the sign.

Strategy, specification and planning input for signage and wayfinding — brought in early, before materials or manufacturing are decided.

Decided before it is designed.

The signs that work well on a finished building are usually the ones that were thought through early — before a material is chosen, before a supplier is appointed, sometimes before the building itself is finished.

That earlier stage is where a signage strategy, a sign schedule and a wayfinding logic get set. Get it right there and the rest of the process — design, specification, manufacture — follows a clear plan rather than a series of separate decisions.

PROCESS

Survey. Strategy. Design. Specification. Delivery.

01

Survey

Understanding the site, the building and how people move through it.

02

Strategy

Setting the logic a signage and wayfinding system will follow.

03

Design

Developing the visual language, materials and detail.

04

Specification

Documenting exact sizes, materials and fixings for every sign.

05

Delivery

Manufacture and installation, carried out to the specification.

WHAT WE ADVISE ON

Input at any stage of a project.

Wayfinding Strategy

The overall logic a building or site will use to help people navigate.

Sign Schedules

A full document listing every sign, its location, size and message.

Planning & Regulatory Guidance

Navigating local planning requirements for signage.

Coordination With Design Teams

Working alongside architects, interior designers and fit-out contractors.

Budget Guidance

Realistic cost expectations set early, before commitments are made.

Phased Rollout Planning

Sequencing signage across multi-stage or multi-building projects.

WORKING WITH

Part of the wider project team.

Signage decisions rarely sit in isolation. We work alongside architects, interior designers, developers, fit-out contractors and property teams — brought in at whatever point in a project makes sense, from early concept through to final installation.

The earlier that conversation starts, the more the signage can be planned as part of the building, rather than fitted around decisions that have already been made.

PROJECT EVIDENCE

Strategy carried through to delivery.

Reformer Revolution

Shopfront + window graphics · Fitness retail

Langley Road Dental Practice

Signage + wayfinding · Dental practice

Planning ahead on a signage strategy?

Bring us in early — the earlier the conversation, the more useful the input.